What's your position towards the environment?

We have created five guiding principles to help us reduce our environmental impact as we develop products and release them into the world:

• Build long-lasting products which can be repaired rather than replaced.
  Instead of chasing the latest trends, we create timeless pieces you can wear year after year. They are made with materials that will stand the test of time, and can be easily repaired when needed.

• Encourage thoughtful consumption and minimize impulse buying.
  A made-to-order (MTO) system helps us create fewer but better-made things. Since gratification is delayed, it also encourages you to consider what you're buying.

• Eliminate dangerous toxins in our raw materials.
  We use vegetable anilines, water-based solvents and natural waxes in our process. And our raw material suppliers are audited for responsible chemical management.

• Reduce energy consumption, usage of raw materials, and production of waste.
  By crafting your products to order, we use resources efficiently (and only when they're needed) and reduce waste. Your demand dictates our supply. There's never unsold or discarded inventory going to landfills.

• Actively seek how to improve our impact and carbon footprint.
  We put as much effort into designing our products as we do into our business and production models. We understand it's an active and long-term commitment which requires constantly exploring new possibilities.